Skip to content

Category: MARKETING


Categories:

Brands as Architectural Legacy

Brands as Architectural Legacy
Post date:
Author:

I never expected to look back at the 1990’s and think it was a kinder, gentler era. Behind the Postmodern FacadeArchitectural Change in Late Twentieth-Century AmericaMagali Sarfatti Larson, 1993 How architecture has changed and how the systems for its production have changed along with it is an important topic but the book itself is somewhat dated. This post will attempt […]

Categories:

Imagery as Architecture

Imagery as Architecture
Post date:
Author:

It’s not just me who’s thankful the most egregious examples of CAD architecture will never get built, but it’s pointless being thankful if we’ve already imagined them. It’s entered our lives already and is already as real as it ever needs to be. When imagery of architectural propositions is debated, discussed and consistently reacted to as if it were real, […]

Categories:

The Things Architects Do #9: The Dating Game

The Things Architects Do #9: The Dating Game
Post date:
Author:

There’s a lot of lonely architects out there, beginning and ending their days alone. Nobody knows they exist. They look at their weekly calendars and see whole elevations of windows for lunches unlunched, meetings unmeetinged. They never set their mobile phones to silent. Many businesses have sprung up to help solve this problem and team up lonely architects with […]

Categories:

Smoke & Mirrors

Smoke & Mirrors
Post date:
Author:

At least 20 hours have passed so the entire architectural universe must now be familiar with this image. It’s the new headquarters of the waste management company Bee’ah, based in Sharjah, UAE. Although there’s a lot of sand around that way, it’s not exactly desert. The Bee’ah Waste Management Complex is on the same side of Al Dhaid Road* as Emirates […]

Categories:

Moneymaking Machines #1: 432 Park Avenue

Moneymaking Machines #1: 432 Park Avenue
Post date:
Author:

432 PARK AVENUE has its detractors. A certain type of web forum frequenter finds it “boring” and seems to think these things are built to entertain them. True, there’s not much of an architectural statement other than stating it’s arrived, but this very absence annoys aesthetes who admire skylines as a Jane Austen character would a landscape. “It is very true,” said Marianne, “that admiration […]

Categories:

Iraqi Parliament Building Competition

Iraqi Parliament Building Competition
Post date:
Author:

At first, my trusty filter bubble didn’t know what to think when I googled iraqi parliament competition but we got there in the end. Remember this from January 2013? Assemblage? Winners of an RIBA-run competition? You can read the full project description here. Here’s the highlights. A modern parliament building must embody the transparency between […]

Categories:

The Things Architects Do #7: Brand Recognition

The Things Architects Do #7: Brand Recognition
Post date:
Author:

This is Barcelona’s old bullring, Arenas de Barcelona, completed 1900 in the then-fashionable Moorish Revival style. It has or had history, was part of a culture, the people, who they were, etc. Befitting a leisure and entertainment centre, it bordered the important transport hub of Plaça d’Espanya. In 1914, a better bullring was built nearby but Arenas de Barcelona continued […]

Categories:

Showboating

Showboating
Post date:
Author:

Luxury motor launches (aka. motor “yachts”) are a new, rich and utterly predictable field of architect endeavour. Once again, Philippe Starck was there first. Honestly, the guy’s a genius. Here’s his M/Y “A” (Motor Yacht “A”). M/Y “A” is a luxury motor yacht designed by Philippe Starck and Martin Francis,[6][7][8] and constructed by Blohm + Voss at the HDW shipyard in Kiel, Germany.[5][9] It was commissioned in […]

Categories:

The Rules of Showbiz

The Rules of Showbiz
Post date:
Author:

I want to run with the idea, from two posts back, of showbusiness and architecture as media spectacle, and see how useful it is at explaining some phenomena we’ve come to accept as normal. RULE 1: Strategic publicity We don’t even notice this anymore. It’s standard. Rem Koolhaas is still master with his design and communications integrated via […]

Categories:

The Things Architects Do #6: Things They Regret

Post date:
Author:

Frank Lloyd Wright famously advised young architects to build their first one well out of town. His own first was the Unity Chapel (MK I) in Spring Green, Wisconsin in 1886. As it was only 34km from Richland Center were he was born, he left town instead. To be fair, he was 19. This house is one of […]

Categories:

Architectistan

Architectistan
Post date:
Author:

Let’s go on a quick trip to Architectistan! Don’t forget to bring this map!   First up’s Kazakhstan. Foster+Partners own it. There’s his Khan Shatyr, that giant tent-shaped shopping centre, that apparently was the brainchild of Kazakhstan’s president, Nursultan Nazabayex. Or so it says here.  And who can forget F+P’s whimsical “Peace Pyramid” – or the Palace of Peace […]

Categories:

The Things Architects Do #5: Sell, Sell, Sell

The Things Architects Do #5: Sell, Sell, Sell
Post date:
Author:

This well-coordinated man is lounging in the Chuckie Eames chair La Chaise, designed for a 1948 Museum of Modern Art competition for low-cost mass-produced furniture design. La Chaise didn’t quite cut it as a prototype for low-cost mass produced furniture. Les Chaises did not exist until the 1980s when Vitra began to manufacture them under license. For 30-odd years there […]

Categories:

Silly Season: Serpentines and Ladders

Silly Season: Serpentines and Ladders
Post date:
Author:

To atone for having totally forgotten Peter Zumthor’s Serpentine Pavilion even existed last summer, I thought I’d stroll into Hyde Park and have a look at Sou Fujimoto’s effort this summer. First of all, this is the Serpentine Gallery. It’s an art gallery. Here’s some art outside it. “Fischli/Weiss’s work is a finely-judged balance of humour […]